(06/03/2013)
 A
campaign will be launched to encourage the public, especially
government officials, to wear clothes made from Thai fabric, as a way of
saving energy.Culture Minister Sontaya Kunplome has presented five patterns of Thai fabric designed for men and women for the Cabinet’s consideration. Minister Sontaya said that the Cabinet, during its meeting on 5 March 2013, offered several suggestions on the proposed designs, so that they would be adaptable for use with fabric available in various parts of the country. At the recommendation of Cabinet members, the designs would be improved to make them more modern and more suitable for daily use and for various occasions. The five patterns for both men and women include those designed to wear at work, casual attire, and semi-casual attire. They would be modified before being presented to the Cabinet again during its next meeting. Minister Sontaya said that it would not be compulsory for officials to opt for the Thai fabric. The campaign is considered part of the Government’s measures to cut energy use. The scheduled disruption in natural gas supply from Myanmar from 5 to 14 April 2013 is likely to lower Thailand's electricity reserve. In anticipation of the electricity shortage, the Government is seeking cooperation from the public to help save energy and electricity. Government offices were told to set the temperature of their air conditioners at 25 degrees Celsius. Officials were urged to avoid wearing suits, jackets, and ties at work to save electricity used on air conditioning. In this connection, Prime Minister Yingluck Shinawatra has suggested that the use of Thai fabric be promoted. She assigned the Ministry of Culture to come up with certain patterns designed for Cabinet members and others people to choose with Thai fabric. The Ministry of Culture plans to hold a seminar on Thai fabric designs that reflect Thai identities. Leading designers would be invited to join the seminar. All 77 provinces in Thailand have their own styles for locally made fabric featuring traditional patterns. The campaign for the use of Thai fabric will also help preserve Thailand’s cultural heritage and promote Thai wisdom, creativity, and craftsmanship. It will promote the local textile industry, as well. Thai fabric is easy to maintain and suitable for the local climate. The various regions of the country have their distinctive fabric woven from cotton or silk in unique patterns. While traditionally pieces of cloth were worn tied around the waist and draped across the shoulders, or arranged to create fabulous costumes, nowadays such material is increasingly used for dress-making, individually or by the garment industry. This type of attire is designed with three concepts in mind: beauty, comfort, and function. |
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