30 May 2015
The Amazing Thailand Grand Sale 2015 will be held during the green season
from June to August, as part of Thailand’s "Discover Thaines” campaign.
The event aims to stimulate the domestic tourism market and promote local
products. As in previous years, the Grand Sale is intended to boost tourism and
visitor expenditure. It will help promote the image of Thailand as a major
shopping destination and contribute to employment generation and income
distribution nationwide.
In order to encourage spending among local and international tourists, the
Tourism Authority of Thailand (TAT) has encouraged many shops, malls, and tour
companies, as well as accommodation and spa establishments to join the Grand
Sale by offering up to an 80 percent discount on their products and services.
In launching the Amazing Thailand Grand Sale 2015, TAT and NCC Exhibition
Organizer will join hands in organizing the Amazing Thailand Grand Sale Fair at
the Queen Sirikit National Convention Center in Bangkok from 11 to14 June 2015.
The fair, which will be in its 14th year, is one of Thailand’s major
discount events for tourism products and services. This year, a total of 340
exhibitors, including vendors and operators of tourism-related products and
services, have registered to participate in the fair.
The Amazing Thailand Grand Sale Fair will feature fashion products from
young designers who have made their names on the Internet. They will use this
event as a stage to show their potential and further expand their businesses.
According to TAT, the four-day fair is expected to attract up to 80,000
visitors, representing a 10 percent increase over the previous year. It is
likely to generate about 120 million baht spending on the tourism products and
services available at the event.
The Government declared 2015 the Year of "Discover Thainess” for tourism
campaign. This campaign emphasizes the country's unique cultural treasures and
the Thai way of life. It is an attempt to attract first-time and repeat visitors
to explore Thailand’s new destinations.
Thailand is a world-class shopping destination. From numerous street stalls
to one of the world’s biggest bazaars, the Weekend Market, and the mega-malls of
Bangkok, there is a shopping spree for every income bracket.
Thai silk, woodcarvings, and other handicrafts have become internationally
renowned. Many items, such as sterling silver, are as famous for their quality
as their affordability. As a result of the promotion of the "One Tambon, One
Product, or OTOP,” program, many craftspeople from rural parts of the country
have been able to set up cottage industries to revive dying arts and crafts,
which are then sold to tourists.
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