30 May 2015
The Amazing Thailand Grand Sale 2015 will be held during the green season from June to August, as part of Thailand’s "Discover Thaines” campaign.
The event aims to stimulate the domestic tourism market and promote local products. As in previous years, the Grand Sale is intended to boost tourism and visitor expenditure. It will help promote the image of Thailand as a major shopping destination and contribute to employment generation and income distribution nationwide.
In order to encourage spending among local and international tourists, the Tourism Authority of Thailand (TAT) has encouraged many shops, malls, and tour companies, as well as accommodation and spa establishments to join the Grand Sale by offering up to an 80 percent discount on their products and services.
In launching the Amazing Thailand Grand Sale 2015, TAT and NCC Exhibition Organizer will join hands in organizing the Amazing Thailand Grand Sale Fair at the Queen Sirikit National Convention Center in Bangkok from 11 to14 June 2015.
The fair, which will be in its 14th year, is one of Thailand’s major discount events for tourism products and services. This year, a total of 340 exhibitors, including vendors and operators of tourism-related products and services, have registered to participate in the fair.
The Amazing Thailand Grand Sale Fair will feature fashion products from young designers who have made their names on the Internet. They will use this event as a stage to show their potential and further expand their businesses.
According to TAT, the four-day fair is expected to attract up to 80,000 visitors, representing a 10 percent increase over the previous year. It is likely to generate about 120 million baht spending on the tourism products and services available at the event.
The Government declared 2015 the Year of "Discover Thainess” for tourism campaign. This campaign emphasizes the country's unique cultural treasures and the Thai way of life. It is an attempt to attract first-time and repeat visitors to explore Thailand’s new destinations.
Thailand is a world-class shopping destination. From numerous street stalls to one of the world’s biggest bazaars, the Weekend Market, and the mega-malls of Bangkok, there is a shopping spree for every income bracket.
Thai silk, woodcarvings, and other handicrafts have become internationally renowned. Many items, such as sterling silver, are as famous for their quality as their affordability. As a result of the promotion of the "One Tambon, One Product, or OTOP,” program, many craftspeople from rural parts of the country have been able to set up cottage industries to revive dying arts and crafts, which are then sold to tourists.